Monday, 22 June 2020

Autobiography of an Appliance



Some 60 years ago, teachers who set questions for “ English Language “ exam paper for 10th standard , were fond of selecting following type of question for writing an Essay :


“ Write an autobiography of a Pencil  ( or a Shirt or a Table …… ) 



Predictably that essay ( answer by students ) would  start with :


“ I was born as a teak-wood sapling in the jungles of Burma….. “ (  before they renamed Burma )



Students just loved this kind of a question since they had mugged up the answer (  affectionately called “ LBH = Learn By Heart “ in  “ Solved Question Papers “,   published by Kutmutia )



I am not aware of the present-day preferences by exam question paper setters and the students



But for some time now, product manufacturers in India are being asked to write :


  Autobiography of an Appliance



Let me explain


There is a demand from all and sundry, that Indian product manufacturers should place a sticker / label, “ COUNTRY  of  ORIGIN “ on each piece manufactured / sold



Hear this voice :




Extract :

Trader's body CAIT has urged Commerce and Industry Minister Piyush Goyal to make it mandatory for every e-commerce portal to mention 'country of origin' on each product sold at their platforms, so that buyers can make an informed decision.

Most e-commerce portals are selling Chinese goods, about which the consumer remains unaware, said the Confederation of All India Traders (CAIT), which has launched a campaign for boycott of Chinese goods

=========================================================

To me, this concept of “ Country of Origin “ seems like a very nebulous matter ( not unlike CRAB nebula )


Now , even in these days of “ Global Supply Chain “, it is quite possible that the humble pencil’s “ Country of Origin “ remains Burma – all the way from that piece of wood encasing a slender piece of black lead, to its printing / packing / dispatching


But it gets very complicated to determine the “ Country of Origin “ of ( say ) a domestic appliance such as a Fridge / Microwave Oven / Dish Washer etc., which has many processes ( stages of Value Addition through inputting of local manpower )


Question :

How much “ Value Addition “ ( as a percentage of total cost of production or selling price ) should take place in India, to qualify an appliance for “ Made in India “ tag ?


I am unaware of any official / authentic definition

To get a clear picture of how “ Value Additions “ take place in a chain of countries , before an appliance gets delivered to your home, consider the following ( over-simplification ) :

=======================================================

   Value-Addition is a Many Splendored Thing – in today’s Global Supply Chain

========================================================
    

PROCESS STAGE
OUTPUT
( at each stage of Process )
Country supplying Inputs to Processing Country
PROCESSING COUNTRY
( where value addition takes place using local manpower )
INPUTS at each Stage

( Value Addition )
MANPOWER COST as % of final total cost

( Value Added )






1
Iron Ore

India
Manpower
5 %
2
Ingots
India
Australia
Manpower
10 %
3
Bars
Australia
China
Manpower
10 %
4
Components
China
Indonesia
Manpower
10 %
5
Sub-Assy
Indonesia
Singapore
Manpower
25 %
6
Assembly
Singapore
South Korea
Manpower
30 %
7
Packaging and Dispatch
South Korea
India
Manpower
10 %










TOTAL
100 %


Obviously the scenario described above is an “ Over Simplification “ considering that , at each “ Stage of Processing “ ( in a given country ) , “ Inputs “ may come from many other countries ( not just one country )


Since I was confused about the exact “ Methodology “ employed by our Government to declare :

Ø  This product is “ Made in India “ ( ie; “ Country of Origin “ is India ) , and

Ø  This product is “ Made in China “,


-      some  2 years ago , I sent following blog / email to our Policy Makers :

E Commerce Definition : a Space Ship ? …………………………………[ 05 July 2018 ]


Extract :

And , as far as defining what is “ Made in India “ is concerned , I believe , government goes by “ Percentage of Value Addition “ locally

But, this is a very difficult and time-consuming exercise

Even when possible, its result holds good for a very short period in a dynamic situation

A manufactured “ local product “ could have hundreds of components ( both, local and imported )

And those “ local components “ could have “ imported “ raw materials or intermediates

These days , a product could be,

*  patented in one country ( concept )

*  designed in another country

*  developed ( detail manufacturing drawings  ) in another country

*  components made all over the World

*  Sub-Assemblies ( of those components ) carried out in another country

*  Final Assembly done in another country

*  Packaging done in another country

*  Offered for sale on ONLINE e-commerce portals in another country

*  Marketed by agencies located all over the World

*  Delivered using manpower / drones / supply chains of several countries

*  Financed by funds from all over the world ( Interest Costs )

At which “ Level  “ of Value Addition , does a product become “ local “ ?


And if I download a " Product Drawings / Design " over the internet and then " 3D Print " it in my garage ( using " imported " resins ) , then is that a " local " product ?

=========================================================


And 4 years ago, I sent following blog / email to Cabinet Ministers  :

Missing the Woods for the Tree ?   …………………………………………[ 12 Aug 2016 ]




Extract :

Entire cycle of Designing / Manufacturing / Marketing / Selling / Order-taking / Delivering / After-sales Servicing  / Logistics / Collecting Payments / etc , will get spread so thinly across Countries / Continents / Companies / Individuals, that it will become next to impossible to,

Ø  keep track of " WHO "

Ø  is adding " WHAT " value to the process 

Ø  and " WHEN " 

Ø  and from " WHERE "   

No one will be able to unravel this GORDIAN KNOT !


 ========================================================

Dear Shri,


B C Bhartiaji ………………………[ President – CAIT  /  president@cait.in  ]


Praveen Khandelwalji ……….[ Secretary General – CAIT  / sec-gen@cait.in  ]


There are news reports that this “ Country of Origin / Made in India “ draft policy will soon be put in public domain for comments

I hope my comments above, helps you in framing CAIT comments


With regards,

Hemen  Parekh

hcp@RecruitGuru.com   /   23  June  2020 
    


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