Future of Search Engines

 

 

Following is what I envisaged some 12 years ago :

Ø  TIME TRAVEL ?  ……………………………[ 18 May 2010 ]

 

Extract :

I am acutely conscious that in another 25 years, no one will search for "INFORMATION" on Google - Yahoo - MSN etc.

They will enter their current / expected "problem" in a hand - held device and receive readymade "solution / answer / advice" in milliseconds !

Till then, you may search - and may be find, solutions to some of your problems here.

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We are heading towards that prediction. Here is some ( 2 year old ) evidence :

The Future of Search  / Mark Williams  /  24 July 2019

Extract :

With this change we will see a move away from search engines and towards personal assistants. 

A move away from returning content from a database and towards seeking resolution for your problems. 

Technologies such as Google Assistant, Amazon Alexa, Apple’s Siri and Microsoft’s Cortana are all in their infancy but will eventually power everything around us. 

Think Google.com taking us straight to a conversation with Google Assistant or Alexa being served to you rather than Amazon.com and you are close to the possibilities of what may happen. 

On this basis we can conclude that The future of search will likely be led by any products, technology and services that are able to resolve consumers problems quicker and easier than those around today.

As we start to think about the potential of these new experiences, we can start to mix inputs and outputs (and more importantly the devices on which these sit).  

For example, there could be a foreseeable situation whereby you would ask a search engine to :

“Show me a selection of blue shirts I can buy on my TV”, 

- whereby the search engine would respond :

“Sending a selection of blue shirts to your TV”. 

Browsing and refining your selections further on the TV. 

Or there could be a situation where you could ask a search engine to :

“Send the directions to Tom’s house to my car” 

- and the search engine would respond :

“Sending the driving directions to Tom’s house to your car”. 

Thereby saving valuable time when you get into your vehicle. 

In fact, the role that these other connected devices will play in the search landscape could be dramatic. 

If we look at the units shipped combined with projected forecasts for sales for Desktops / Mobiles and other Connected Devices we can see that whilst Mobile is the dominant device currently, it could be that by 2022 it is overtaken by the sheer volume of other connected devices. 

 

In July 2022, we are already witnessing the emergence of AI software ( embedded in our mobile phones ) providing, sharply worded / specific “ solutions “ to our “ problems “

 

By 2025 , I think “ Search Engines “ will morph into “ Solution Engines “

 

With regards,

Hemen Parekh  /  hcp@RecruitGuru.com  /  11 July 2022