Context :
MY
TAKE :
Ø Next
Generation Newspaper ? ……………………………[ 21 Mar 2016
]
Extract :
Hence , it is only a matter of time
before you experience following scenario :
* Your paper newspaper gets
replaced by a plain white LED
embedded and internet connected sheet of
Plastic ( fold-able too )
* Every morning , unfold it ,
and touch on a icon at the top bearing the name of your desired
news-source (
Publication / TV Channel / Web
site etc )
* Touch a Subject Icon (
Politics / Sports / Entertainment / Economics etc )
Voila !
All - and the only news , you ever
cared to read - will instantly appear on that plastic
!
Without advertisements , if you so
desire
And where , touching on any NAME of any person (
or of any organization ) , appearing anywhere , will enable
you to,
* Read out / record your message , or
* On a virtual keyboard , type
out your message
A long press on the name will reveal
ALL the messages ever sent to that person ( or that Organization ) , in a
reverse chronological order
If any message is a spoken message ,
the " News-Plastic " ( cannot call it " paper " ), will read it back to
you
Now , those targeted recipients ( of
the messages ) will receive those messages on their own " News-Plastic " ,
under an icon called , IN-BOX
Of course , nothing stops them from
" long press " on their own name appearing in the news article and
find
out what other readers are trying to
convey - and in what context
If a person's name appears
anywhere in the news , in his own " News Plastic ", it will be
highlighted in RED
Color
No need for me to search those Email IDs
in Google !
For those who worry about invasion of
personal privacy , I quote onetime CEO of Sun Microsystems , Scot
McNealy who , in 1999 said :
" Privacy is dead , so get over
it "
All that we can hope is that it is an
Indian Start Up which comes out with " News Plastic "
I hope news paper industry remembers
Ted Levitt's ( Marketing Myopia ) :
" If you don't obsolete yourself
, someone else will "
With regards,
Hemen Parekh
hcp@RecruitGuru.com / 09
Nov 2022
Related Reading:
Ø Redesigning
Newspapers ?............................. [ 23 May 2016 ]
Extract :
With arrival of dozens of news-aggregating Mobile
Apps , hard copy news-papers are in danger of getting " extinct "
What will news-papers look like 5 years
from now ?
Here is my prediction :
# All news will become digital
# These may appear on
your bed-room wall or on a foldable blank sheet of
plastic ( display device )
, whenever you choose to ignore your Mobile .
Of
course , VR device makers would want you to wear a headset !
Now comes the FUN part !
Currently , most hard-copy news
papers group their news on pages titled :
City / Nation
/ Global - International / Sports / Politics / Entertainment etc
Tomorrow's digital news will get
aggregated under following genres :
Scam / Fraud /
Fiction-like / Irony / Insult / Arrogance / Hope / Reform / Red
Herring / Shame / Bravo / Future / Ego / Introspection / Ridicule / Bravado /
Boasting / Insensitive / Scorn / One-up-man ship / Holier-than-Thou / Absurd /
Tongue-in-Cheek / Laugh / Deja Vu ...........etc
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