In one word :
Bleak
Here is proof :
Extract :
That’s the idea behind Water.io, a hardware
company that’s working on a range of “smart caps” that keep track of how much stuff is
left in a container.
The caps will tell you if you’re hydrating
enough, track whether you’re taking all your pills — and, yes, put in orders when you’re running
low on soap.
But in the end, it’s just one more way for
retailers to collect data
about your shopping and consumption habits.
Water.io CEO Kobi
Bentkovski spelled out the vision in a new interview with Fast
Company.
“We are enabling the brands of consumer packaged goods to
get data from their
products,” he said.
“The moment they
know who their customers are, how customers are using a product, and when the product is going to run out is
the moment they can compete with Amazon and the private brands of the
retailers.”
Following
persons / groups / authorities , have shown concern about the privacy of the mobile phone users who provide
their Aadhar ID to TELCOs for e-KYC .
After visiting Water.io website, they
may want to ask of themselves :
“ Under proposed DATA
PROTECTION LAW , shall we ban Indian manufacturers
of millions of
Consumer Goods , from using this “ invasive “
technology ?
And
then, how can we stop Indian consumers from using imported consumer products using
this
technology ? “
·
Government
Policy Makers
·
Supreme Court
·
COAI
·
DoT ( Telecom
Ministry )
·
UIDAI
·
B N Srikrishna
Committee
·
PM-EAC
·
PM-STIAC
20 Oct
2018
www.hemenparekh.in / blogs
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