Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

Sunday, 19 October 2025

Digital India's New Employment Engine

Digital India's New Employment Engine

A Digital Step Forward in Employment

I recently came across the news that the Union Minister for Labour and Employment, Shri Bhupender Yadav, has launched a new portal for a scheme designed to boost employment (Centre launches portal for new scheme to boost employment). This initiative, building on the National Career Service (NCS) portal, aims to create a centralized digital platform connecting job seekers with employers, particularly in the unorganised sector. It's a commendable effort to bring structure and accessibility to a vast and often fragmented part of our economy.

Seeing this development, I am reminded of the foundational work done by Shri Yadav’s predecessors, Shri Santosh Kumar Gangwar and Shri Rameshwar Teli, whose efforts have paved the way for such large-scale digital integration. It is often the cumulative work over years that leads to these significant launches.

The Echo of Automation and Centralization

This move by the government resonates deeply with concepts I have been exploring on a smaller scale. For years, I've been fascinated with how technology can automate and streamline complex processes. My recent project, nicknamed "Blog Genie," was born from this very idea—creating a system to automate the generation and publication of content. In my discussions with my collaborator, Kishan, we mapped out a future where this tool could evolve from manual operations to a fully automated crawler that identifies relevant content and publishes it, a concept I detailed in a post titled Blog Genie V 2.0.

The core idea—using a digital platform to collate, process, and distribute information efficiently—is precisely what the NCS portal aims to do for employment. While my experiment was with ideas and text, the government's application is for livelihoods and careers. It is a powerful validation of the principle that digital infrastructure is the key to solving problems at scale. This initiative isn't just about creating a website; it's about building a digital engine for economic mobility.

Years ago, I was advising my team, Sanjivani and Kailas, on the importance of building a compelling digital presence through content (FW: 11 WordPress Techniques for Pretty Posts that Pack a Punch). Now, the government is essentially doing the same for its citizens—providing a platform where they can build a professional digital presence to connect with opportunities.

The Path Ahead: From Database to Intelligence

While the creation of this portal is a significant milestone, the real evolution will be in its intelligence. A simple database connecting job seekers and employers is merely the first step. The true potential lies in leveraging AI to create meaningful matches based on skills, potential, and aspirations, rather than just keywords.

Just as I envisioned Blog Genie evolving to understand the nuance of my writing style (Re: Next Step in Evolution of my Virtual Avatar), this employment portal must evolve to understand the nuances of the job market. It must become a proactive guide for the workforce, suggesting upskilling pathways and identifying emerging industries. The platform has the potential to be more than a registry; it can be a dynamic, intelligent career service for millions.

This is a step in the right direction, a convergence of governance and technology that is essential for a thriving nation.


Regards,
Hemen Parekh


Of course, if you wish, you can debate this topic with my Virtual Avatar at : hemenparekh.ai

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