A few days back I
came across following news report ( through a Linkedin post ) :
NG Earsafe
has raised Rs 1.06 crore in a Seed funding round led
by Inflection
Point Ventures, a Gurugram-based angel investment firm.
The
startup plans to use the raised capital funds will be allocated to enhance
brand and category awareness, expand the brand's reach, and drive new product
development.
NG Earsafe
aims to strengthen its market presence and introduce innovative offerings to
cater to growing customer demand.
What does NG Earsafe do?
NG EarSafe
claims to be India’s first
and only ENT-certified premium open-ear headphone brand offering safe listening
solutions through Air Conduction and Bone
Conduction Technology.
The
startup said this unique technology transmits sound via vibrations, bypassing the eardrum
and ensuring a safer listening experience.
It was
founded by Meet Shah, CEO (MBA from NMIMS, with experience from Godrej), and
Raj Shah, COO (MBA from RK University). [ support@ngearsafe.com
]
NG EarSafe's market presence
NG EarSafe
claims to have sold over 43,000 headphones and has a strong D2C presence across
leading marketplaces like Amazon and Flipkart.
Additionally,
the startup sells its products through 100+ retail stores across India,
including major chains like Sangeetha and Phonewale, operating at an annual
revenue run rate (ARR) of Rs 10 crore.
“WHO
predicts that 1 in 4 people will face hearing problems by 2050. Our goal at NG
EarSafe is to encourage a shift towards safer forms of listening, helping to
reduce the forecasted hearing damage," Shah said.
Global headphones market growth potential
The global
headphones market is valued at $71 billion, growing at a CAGR of 12%, with
India contributing a Rs 7,000 crore market.
The
open-ear headphone segment is projected to reach a market size of Rs 2,500
crore in the next three years, highlighting significant growth potential in
this niche.
Mitesh
Shah, Co-Founder of Inflection Point Ventures, said, “From young children to
senior citizens, everyone owns a pair or two of earphones or headphones. This
has led to a sharp rise in hearing loss and ear infections. NG Earsafe’s
ENT-certified open-ear
headphones not only
prioritize ear health by eliminating ear pain and damage but also offer premium audio quality at a fair market
price. What initially caught our attention was the unique certification, but it
was the exceptional audio performance that ultimately convinced us to invest in
the brand.”
This made me post
following comment on that post :
“ Over the years , I tried all kind of ear-phones ( including one
costing Rs 50,000 ). I could not come to terms with any of those and stopped
using those.
Then about 6 months ago , my son gave me Ear-Safe and it made me very happy
( to say the least ). I have paired it with my iPAD ( to listen to old songs on
Youtube ) .
Now I can just lie in the bed and listen blissfully, without
disturbing my wife's sleep ! And believe me , I can wrap it around my NECK or
even FOREHEAD , and get beautiful sound !
To adjust the volume , just slide on your jaws ! These guys have
lighted up my life's evening ( - I am 91 )
What next ?
I will not be around but these guys are bound to come up with a
" magical " eye glasses, quite like normal ones.
You wear it and suddenly , in your brain, you " think " about a song from a 1969
Hindi film. The eye-glass ( essentially, a BCI - Brain Computer Interface ), listens
to those " vibes " , finds that
song in Youtube and starts playing it in your ears !
Hey Meet / Raj ;
Congrats and hurry up to " make a difference "
regards ,
hemen parekh
29 Oct 2024
PS ( 04 Nov 2924 ) :
Ø Sound
of Devices is Unstoppable.. 17
March 2023
Extract :
It is time
to ask :
“
Can any law ever deal with the threat to personal privacy, likely to be caused
by INVASIVE DEVICES ? “
Devices which are :
Ø Extremely tiny ( size of a speck of
dust and millions floating in the air )
Ø Wearable ( not just smart watches /
AR-VR glasses / skin-thin sensor-embedded tattoos / contact lenses / but,
before long, sensors embedded under your skin or in your brain, ala Neuralink )
Ø Each and every appliance found in a
home ( or in every public place – not merely millions of CCTV )
Ø Each and every SCREEN (
watch-mobile-tablet-laptop-desktop-TV – hoardings on roads )
Ø Alexa – Siri – Google Assistant etc
Ø Photo-frames hanging from your
home-walls / domestic appliances – furniture – solar panels - toys
Ø Anything you can think of
And ,
Ø Most of these devices do NOT requiring
any power source ( such as a tiny battery )
And,
Ø All of these devices connected to Internet and capable of collecting / compiling
CONTENT / DATA ( Sound – Vision – Smell – Taste – Touch ), from their immediate
environment and relaying to number of computer-servers – billions of times every
day – thereby adding “ knowledge / wisdom ? – Thinking Power to AI like GPT
4 / BARD / LamDA etc . in a geometric progression ( Internet of Everything –
accelerating to SINGULARITY or TRANS-HUMANISM ? )
Can we frame any
law that can STOP this “ Shape of Things to Come ? “
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