Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

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Friday, 3 July 2026

Middle Class : The THREE ENGINE sarkaar ?

 

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The recent news that India's middle and slightly affluent classes will account for 93% of consumption by 2036 is a significant validation of the economic framework I have advocated for years.

In my 2017 blog, "Can There Be a Better Stimulus Package?", I analyzed how different income groups respond to tax relief. My analysis then—which remains the cornerstone of my economic vision—categorized taxpayers into three distinct groups:

  • The Neo-Middle Class: I identified this group as those who have just entered the tax bracket. Their response to tax relief is immediate and direct: they deploy every rupee of their "consumer surplus" into daily necessities—food, clothing, and basic household items—dramatically increasing demand in the FMCG sector.
  • The Middle Class: For these individuals, tax savings are the primary engine for higher-value consumption, such as consumer durables, education, and better housing, which in turn fuels job creation and economic growth.
  • The Affluent Class: This group, while not dependent on daily-need relief, is motivated by the "virtuous circle." With lower tax burdens, they are incentivized to invest their surplus into financial assets, mutual funds, and P2P lending platforms, effectively channeling "black money" into "white" capital that funds Start-Ups and productive ventures.

The recent article in The New Indian Express confirms that this path is working. The government's decision to provide targeted relief to these brackets is fueling precisely the kind of sustainable, consumption-led growth I predicted.

As I argued in my 2025 reflection on GST and tax reforms, simplifying our tax structure is not just a fiscal adjustment; it is a structural intervention. When we move away from punishing productivity and wealth creation, we empower the Indian consumer to build the economy from the bottom up.

The projection for 2036 is not merely a forecast—it is the evidence that when you provide the "Neo-Middle" and "Middle" classes with the agency to spend, they do not just buy goods; they buy a better future for India.


Sources

#TitleDateAbout
1Can There Be a Better Stimulus Package?2017-10-01Analyzes how Neo-Middle and Middle classes spend tax savings to stimulate the economy.
2GST 2.0 Arrives — I Feel Both Validated and Restless2025-09-01Reflects on tax rationalization as a structural lever for domestic consumption.
3India’s middle, slightly affluent class to account for 93% of consumption by 20362026-07-03Reporting on the future consumption trajectory of India's middle and affluent classes.

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