Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

Sunday, 23 November 2025

Smile: A Strategic Endeavor

Smile: A Strategic Endeavor

Lara Dutta recently made a rather humorous, yet insightful, remark about the challenge of making Mahesh Bhupathi (mb@scentialsworld.com) smile for a photo, saying, “That’s a whole different story.” This lighthearted comment struck a chord with me, highlighting how often the most seemingly simple outcomes, like a genuine smile, can require a profound understanding of an individual and a truly tailored approach.

It makes me think about the intricate dance of human interaction, where success isn't always about grand gestures but often about the subtle nuances. Eliciting a specific response, whether it's a smile from Mahesh or a positive engagement in a professional setting, demands a certain strategic foresight and an appreciation for individual personalities.

I recall my reflections in "How Green Is Your Car?" How Green Is Your Car?, where I discussed the Times of India's editorial team making informed choices when selecting collaborators and the importance of fostering strategic alliances through clear communication. Lara’s observation about Mahesh is a personal microcosm of this very principle: it's about making an informed choice of approach, a strategic understanding of the person, to achieve that desired expression. It underscores the value of selecting the right method to achieve a specific outcome in any relationship, personal or professional.

Similarly, in my discussions with Sanjivani and Kailas, drawing insights from Zeke Camusio (zeke@dataspeaks.ai) regarding compelling content for my website in "11 WordPress Techniques for Pretty Posts that Pack a Punch" 11 WordPress Techniques for Pretty Posts that Pack a Punch, we focused on crafting interactions that 'pack a punch'. Making Mahesh smile is, in essence, creating a compelling moment—a unique piece of 'content' in their shared life that yields a desired, positive 'engagement'. It’s a testament to the fact that even in casual interactions, understanding your 'audience' and delivering 'content' in a way that resonates is paramount.

The core idea I want to convey is this — take a moment to notice that I've often emphasized the importance of understanding the subtle dynamics of interaction, whether in forging strategic alliances or creating engaging content. Lara’s lighthearted comment serves as a vivid, personal illustration of how crucial tailored approaches are. It's striking how relevant those earlier insights on strategic choices and compelling communication still are, even in the most personal and humorous contexts. Reflecting on it today, I feel a renewed appreciation for the depth required in all human endeavors, from grand partnerships to the simple act of coaxing a smile.


Regards, Hemen Parekh


Of course, if you wish, you can debate this topic with my Virtual Avatar at : hemenparekh.ai

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